 |
2003 Best Ad Ideas Contest |
To download the following files, right-click (Windows) or click-and-hold (Macintosh) on either the PDF or the Word link beside the desired file, then choose "Save Link As..." or "Save Target As..." from the popup menu.
In the list below, click the award name to view an image of the winning entry; click the publication's name to view a list of its awards. Close that window to return to the winner list. |
|
A. Best use of one color and black | |
| Division A | |
| 1st | The Bulletin, Bend (Better Ideas Audio & Video Inc.) |
| 2nd | Portland Tribune (Fernando's Hideaway) |
| HM | Mail Tribune, Medford (Nimbus) |
| Division B | |
| 1st (tie) | The Outlook, Gresham (Westlie Ford) |
| 1st (tie) | Ashland Daily Tidings (Village Shoes) |
| 2nd (tie) | News-Register, McMinnville (McMinnville Grand Ballroom) |
| 2nd (tie) | News-Register, McMinnville (Mary's Hallmark) |
| HM | The News-Review, Roseburg (Oregon Federal Credit Union ) |
| Division C | |
| 1st | Central Oregonian, Prineville (Ray's Food Place) |
| 2nd | Appeal Tribune, Silverton (KFC/Taco Bell) |
| HM | Central Oregonian, Prineville (The Posie Shoppe) |
|
B. Best institutional/image ad | |
| Division A | |
| 1st | The Bulletin, Bend (Sparrow Clubs) |
| 2nd | Portland Tribune (Les Schwab) |
| HM | The Register-Guard, Eugene (Eugene Public Library) |
| Division B | |
| 1st | Ashland Daily Tidings ('A' St. Marketplace) |
| 2nd (tie) | Hood River News (Les Schwab) |
| 2nd (tie) | The News-Review, Roseburg (The Neil Company) |
| HM | The News-Review, Roseburg (Lithia Automotive) |
| Division C | |
| 1st | The Dalles Chronicle (Mid-Columbia Medical Center) |
| 2nd | The Redmond Spokesman (9/11 Memorial) |
|
C. Best multi-color merchandising ad | |
| Division A | |
| 1st | Mail Tribune, Medford (Cancun Grill) |
| 2nd | The Bulletin, Bend (Balian) |
| HM | The Register-Guard, Eugene (Brenner's Furniture) |
| Division B | |
| 1st | Ashland Daily Tidings (Southern Oregon Nursery) |
| 2nd | The Outlook, Gresham (Action Motor Sports) |
| HM (tie) | The Polk County Itemizer Observer, Dallas (Independence Appliance) |
| HM (tie) | The Outlook, Gresham (Oregon Rustics) |
| Division C | |
| 1st | The Dalles Chronicle (Ray Schultens Ford) |
| 2nd | The Redmond Spokesman (Best in the West) |
| HM (tie) | The Redmond Spokesman (Cascade Lakes Brewing Company) |
| HM (tie) | The Dalles Chronicle (Auto Country) |
|
D. Best black and white ad | |
| Division A | |
| 1st | Portland Tribune (Irvington Flowers) |
| 2nd | The Register-Guard, Eugene (Musgrove Family Mortuary) |
| HM | The Oregonian, Portland (Transitions Realty Inc.) |
| Division B | |
| 1st | Ashland Daily Tidings (Ashland Springs Spa & Boutique) |
| 2nd | Ashland Daily Tidings (Ashland Fiber Network) |
| HM | The News-Review, Roseburg (Bruce's Appliance) |
| Division C | |
| 1st | Central Oregonian, Prineville (Posie Shoppe/The Robin's Nest/Prineville Men's Wear) |
| 2nd | Keizertimes (Town & Country Lanes) |
| HM | Baker City Herald (Valley Metal & Heating) |
|
E. Best series | |
| Division A | |
| 1st | The Bulletin, Bend (Ray's Food Place) |
| 2nd | Portland Tribune (Les Schwab Series ) |
| HM | The Bulletin, Bend (Ernesto's) |
| Division B | |
| 1st | The World, Coos Bay (Cone 9) |
| 2nd | The World, Coos Bay (Julia Digthee's Gifts and Home Decor) |
| HM | Ashland Daily Tidings (Bloomsbury Books) |
| Division C | |
| 1st | Keizertimes (Java Crew) |
| 2nd | Keizertimes (Lore Christopher for Mayor) |
| HM | The Dalles Chronicle (Wasco Title, Inc.) |
|
F. Most effective use of small space | |
| Division A | |
| 1st | Mail Tribune, Medford (The Peerless Restaurant) |
| 2nd | The Register-Guard, Eugene (Louie's Village) |
| HM | The Bulletin, Bend (Old Mill Mortgage Group) |
| Division B | |
| 1st | The Outlook, Gresham (Dirty Girl) |
| 2nd | The News-Review, Roseburg (Levi Van Slyke Construction) |
| HM | The Polk County Itemizer Observer, Dallas (American Realty) |
| Division C | |
| 1st | The Dalles Chronicle (Cannon Packer - Bridal Choices Made New Every Day) |
| 2nd | The Dalles Chronicle (Cannon Packer - A Bride. A Choice. A Gift.) |
| HM | Blue Mountain Eagle, John Day (Byron's Excavating) |
|
G. Best section cover | |
| Division A | |
| 1st | Portland Tribune (At Home in Portland - March 2003) |
| 2nd | The Bulletin, Bend (Central Oregon Baby Book) |
| HM | The Bulletin, Bend (Central Oregon New Home Living - Winter 2002) |
| Division B | |
| 1st | Hood River News (Panorama Blossoms) |
| 2nd | Ashland Daily Tidings (Shakespeare 2002) |
| HM (tie) | The Outlook, Gresham (Portrait) |
| HM (tie) | The Outlook, Gresham (Last Minute Gift Ideas 2002) |
| Division C | |
| 1st | Central Oregonian, Prineville (Phone Book) |
| 2nd | Central Oregonian, Prineville (Exploring Central Oregon) |
| HM | Appeal Tribune, Silverton (Neighbors 2003) |
|
H. Best merchandising section | |
| Division A | |
| 1st | Portland Tribune (Portland Presents) |
| 2nd | Portland Tribune (Be Downtown- Holiday Issue) |
| HM | Mail Tribune, Medford (HomeLife - February 2003) |
| Division B | |
| 1st | Corvallis Gazette-Times (Peak Sports) |
| 2nd | Beaverton Valley Times (Thinking Outside the Box) |
| HM | Ashland Daily Tidings (Real Estate Guide December 2002) |
| Division C | |
| 1st | Baker City Herald (Welcome Visitors) |
| 2nd | Blue Mountain Eagle, John Day (Mosier's Home Furnishings) |
| HM | News-Times, Forest Grove (Home and Garden 2003) |
|
I. Best institutional section | |
| Division A | |
| 1st | Portland Tribune (Entree 2003) |
| 2nd | The Bulletin, Bend (Central Oregon New Home Living - Spring 2003) |
| HM | The Bulletin, Bend (The Story of a Decade) |
| Division B | |
| 1st | Hood River News (Panorama Blossoms) |
| 2nd | Lake Oswego Review (Perspective) |
| HM (tie) | News-Register, McMinnville (Bridal Planner) |
| HM (tie) | The News-Review, Roseburg (Reflections) |
| HM (tie) | The Outlook, Gresham (Portrait) |
| Division C | |
| 1st | Keizertimes (2002 Iris Festival Guide) |
| 2nd | News-Times, Forest Grove (Kids Say No) |
| HM | Keizertimes (Keizer's 20th Birthday) |
|
J. Best multi-sponsor ROP ads | |
| Division A | |
| 1st | The Register-Guard, Eugene (Gifts For Cooks) |
| 2nd | Portland Tribune ('FORE' Golf Group Page) |
| HM | The Bulletin, Bend (Spring & Summer Fashion) |
| Division B | |
| 1st | The News-Review, Roseburg (Umpqua Valley Logo Mania) |
| 2nd | Ashland Daily Tidings (4th of July) |
| HM | The News-Review, Roseburg (Parks and Recreation) |
| Division C | |
| 1st (tie) | The Redmond Spokesman (Boys and Girls Basketball Pages) |
| 1st (tie) | Blue Mountain Eagle, John Day (Christmas Train) |
| 2nd | West Linn Tidings (Students of Excellence) |
|
K. Best single house ad | |
| Division A | |
| 1st | The Bulletin, Bend (The Morning Bulletin) |
| 2nd | The Oregonian, Portland (January Content Promo) |
| HM | The Register-Guard, Eugene (Home Finder) |
| Division B | |
| 1st | Grants Pass Daily Courier (Happy Holidays) |
| 2nd | The World, Coos Bay (Holiday Greeting) |
| Division C | |
| 1st | Blue Mountain Eagle, John Day (Kick-Back) |
| 2nd | Appeal Tribune, Silverton (The Oregon Garden Guide) |
| HM | West Linn Tidings (Delivering the Best) |
|
M. Best use of alternative media | |
| All Divisions Combined | |
| 1st | Appeal Tribune, Silverton (Outlook: A Day in Our Life) |
| 2nd | Appeal Tribune, Silverton (Movie Theater PreShow Slides) |
| HM | Central Oregonian, Prineville (We Can Do It! ) |
|
1. Classified: Best private party promotion | |
| All Divisions Combined | |
| 1st | The World, Coos Bay (Have you found a home?) |
| 2nd | Grants Pass Daily Courier (Christmas Basket) |
| HM | The Oregonian, Portland (Pets for sale) |
|
2. Classified: Best promotion of the classified section | |
| All Divisions Combined | |
| 1st | Albany Democrat-Herald (Mid-Valley Newspapers Classified Section) |
| 2nd | The Bulletin, Bend (Give Your Garage Sale A Jump Start) |
| HM | Portland Tribune (Greenlight Classifieds (Tear-Out series)) |