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2006 Best Ad Ideas Contest |
To download the following files, right-click (Windows) or click-and-hold (Macintosh) on either the PDF or the MS Word link beside the desired file, then choose "Save Link As..." or "Save Target As..." from the popup menu.
In the list below, click the award name (1st, 2nd, HM) for an image of the winning entry; click the newspaper name for a summary of their awards. Close that window to return to the winner list. |
| Best use of one color and black | |
| Divisions A & B combined | |
| 1st | Albany Democrat-Herald (Flowerland) |
| 2nd | Clackamas Review, Milwaukie (Dance Evolve) |
| Divisions C & D combined | |
| 1st | The Madras Pioneer (Oscar's Building) |
| 2nd | Bandon Western World (Bandon Visitor Guide) |
| Best institutional/image ad | |
| Divisions A & B combined | |
| 1st | The News-Review, Roseburg (All State Real Estate) |
| 2nd | Hood River News (Les Schwab) |
| HM | The Daily Astorian (Easom Property Management) |
| Divisions C & D combined | |
| 1st | The Redmond Spokesman (The Redmond Spokesman) |
| 2nd | The Dalles Chronicle (Wasco Title, Inc.) |
| HM | Keizertimes (Balloon Flying Service of Oregon) |
| Best multi-color merchandising ad | |
| Divisions A & B combined | |
| 1st (tie) | The Daily Astorian (Journey's End) |
| 1st (tie) | Lake Oswego Review (Kristi Harnish — Harnish Properties) |
| 2nd | Mail Tribune, Medford (Kitchen Masters, LLC) |
| HM (tie) | News-Register, McMinnville (Gold's Gym) |
| HM (tie) | The News-Review, Roseburg (Good Vibrations) |
| Divisions C & D combined | |
| 1st | The Madras Pioneer (Turf by McPheeters) |
| 2nd | The Redmond Spokesman (Century 21 Gold Country Realty) |
| HM | Bandon Western World (Chas Waldrop) |
| Best black and white ad | |
| Divisions A & B combined | |
| 1st | Mail Tribune, Medford (Veranda) |
| 2nd | Hood River News (Cascade Hearing) |
| Divisions C & D combined | |
| 1st | Keizertimes (Copper Creek Mercantile) |
| 2nd | The Dalles Chronicle (Cascade Eye Center) |
| Best series | |
| Divisions A & B combined | |
| 1st | News-Register, McMinnville (Luigi's Daughter) |
| 2nd (tie) | Hood River News (Cascade Hearing) |
| 2nd (tie) | Lake Oswego Review (Lake View Village) |
| HM | Mail Tribune, Medford (Camp Run-A-Muck) |
| Divisions C & D combined | |
| 1st | The Redmond Spokesman (Redmond PreventionTeam) |
| 2nd | The Dalles Chronicle (The Dalles Area Chamber of Commerce) |
| Most effective use of small space | |
| Divisions A & B combined | |
| 1st | News-Register, McMinnville (Madrona Childcare) |
| 2nd | The Daily Astorian (Cheryl's Karaoke) |
| HM | The Daily Astorian (Astor Street Opry) |
| Divisions C & D combined | |
| 1st | The Redmond Spokesman (Xtreme Fitness) |
| 2nd | The Redmond Spokesman (Redmond Greenhouse) |
| Best section cover | |
| Divisions A & B combined | |
| 1st | The News-Review, Roseburg (Umpqua Edition 2005 — Pet Tails) |
| 2nd | Hood River News (Panorama — Blossoms) |
| HM | Corvallis Gazette-Times (To Your Health 2005) |
| Divisions C & D combined | |
| 1st | The Madras Pioneer (Jefferson County Fair and Rodeo) |
| 2nd | Bandon Western World (Bandon Visitor Guide) |
| Best advertising headline | |
| All divisions combined | |
| 1st | The News-Review, Roseburg (Upstart Growers) |
| 2nd | Keizertimes (Clean Smile) |
| HM | The News-Review, Roseburg (Winchester Deli) |
| Best merchandising section | |
| Division A | |
| 1st | Portland Tribune (Entree) |
| 2nd | Mail Tribune, Medford (HomeLife January 2006) |
| HM | Mail Tribune, Medford (Our Valley 2005) |
| Divisions B & C combined | |
| 1st | Lake Oswego Review (Style) |
| 2nd | Hood River News (Columbia Gorge Holiday Gift Guide 2005) |
| HM | News-Register, McMinnville (Holiday Gift Guide) |
| Best institutional section | |
| Divisions A & B combined | |
| 1st | Albany Democrat-Herald (Focus 2006) |
| 2nd | Portland Tribune (Neighborhoods) |
| HM | Lake Oswego Review (Perspective) |
| Divisions C & D combined | |
| 1st | West Linn Tidings (Old Time Fair) |
| 2nd | Keizertimes (2005 Iris Festival Guide) |
| Best multi-sponsor ROP ads | |
| Divisions A & B combined | |
| 1st | The Oregonian, Portland (Free Travel Brochures pages) |
| 2nd | Hood River News (First Friday) |
| Divisions C & D combined | |
| 1st | Baker City Herald (A Little Champagne and a LOT of Chocolate) |
| 2nd | Keizertimes (Search > Find > Win!) |
| Best single house ad | |
| Divisions A & B combined | |
| 1st | Hood River News (Hood River News) |
| 2nd | Corvallis Gazette-Times (GT TO GO) |
| HM | The World, Coos Bay (Hometown heroes) |
| Divisions C & D combined | |
| 1st | Keizertimes (Cheap Cheap Cheap) |
| 2nd | Keizertimes (Did you enter the ... contest?) |
| HM | The Creswell Chronicle (Mr. Scoop Marmalade) |
| Best use of alternative media | |
| All divisions combined | |
| 1st | The News-Review, Roseburg (www.newsreview.info) |
| 2nd | Baker City Herald (Elkhorn Scenic Byway Map) |
| Classified: Best promotion of the classified section | |
| All divisions combined | |
| 1st | The World, Coos Bay (The World/classified series) |
| 2nd | The News-Review, Roseburg (Place a little empty?) |
| HM | Grants Pass Daily Courier (Grants Pass Daily Courier Classifieds) |
| Classified: Best private party ad | |
| All divisions combined | |
| 1st | News-Times, Forest Grove (McKillion Group) |
| 2nd | Hood River News (C & D Auto Detailing) |