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2007 Best Ad Ideas Contest |
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In the list below, click the award name (1st, 2nd, HM) for an image of the winning entry; click the newspaper name for a summary of their awards. Close that window to return to the winner list. |
| A
. Best use of one color and black | |
| Divisions A & B combined | |
| 1st | News-Register, McMinnville (Movietime Video/Meet McMinnville) |
| 2nd | Curry Coastal Pilot, Brookings (Brookings Harbor Shopping Center/ROP) |
| Division C | |
| 1st | Baker City Herald (BELLA) |
| 2nd | The News-Guard, Lincoln City (Beachtown Flowers) |
| HM | Central Oregonian, Prineville (Brothers Family Diner) |
| B
. Best institutional/image ad | |
| Divisions A & B combined | |
| 1st | News-Register, McMinnville (Pimetime pizza/Meet McMinnville) |
| 2nd | The Bulletin, Bend (Professional Air) |
| HM | The Bulletin, Bend (Bob Thomas Auto) |
| Divisions C & D combined | |
| 1st | Central Oregonian, Prineville (Robberson Ford) |
| 2nd | The Creswell Chronicle (Siuslaw Bank) |
| C
. Best multi-color merchandising ad | |
| Divisions A & B combined | |
| 1st | News-Register, McMinnville (Larsen Motors) |
| 2nd | The Bulletin, Bend (Newport Bridge) |
| Division C | |
| 1st | Central Oregonian, Prineville (Posie Shoppe) |
| 2nd | Bandon Western World (Best Western Inn at Face Rock Resort) |
| D
. Best black and white ad | |
| Divisions A & B combined | |
| 1st | The World, Coos Bay (Michael Gordon) |
| 2nd | Hillsboro Argus (Cornell Estates) |
| Divisions C & D combined | |
| 1st | Keizertimes (Northwest Quality Air) |
| 2nd | Baker City Herald (BELLA) |
| HM | The Dalles Chronicle (Cascade Eye Center) |
| HM | The Madras Pioneer (Tucker Memorial) |
| E
. Best series | |
| Divisions A & B combined | |
| 1st | Grants Pass Daily Courier (Clas E. Professor) |
| 2nd | News-Times, Forest Grove (Forest Grove Farmer Market) |
| HM | Hood River News (Hood River County Chamber of Commerce) |
| Division C | |
| 1st | The News-Guard, Lincoln City (R & L Signs) |
| 2nd | Canby Herald (Ernie Graham Oil ) |
| HM | Keizertimes (Boucher Jewelers) |
| F
. Most effective use of small space | |
| Divisions A & B combined | |
| 1st | Hillsboro Argus (Zion Lutheran Preschool) |
| 2nd | The Bulletin, Bend (Redeux Furniture) |
| HM | The News-Review, Roseburg (Factory Carpet) |
| Divisions C & D combined | |
| 1st | Baker City Herald (Haines Steakhouse) |
| 2nd | Blue Mountain Eagle, John Day (Kimberly Orchards) |
| G
. Best section cover | |
| Division A | |
| 1st | Mail Tribune, Medford (Distinctly Northwest) |
| 2nd | The Bulletin, Bend (U Magazine - Fall) |
| Division B | |
| 1st | The News-Review, Roseburg (Umpqua Edition) |
| 2nd | Beaverton Valley Times (Portrait) |
| Divisions C & D combined | |
| 1st | Molalla Pioneer (Molalla Chamber Directory) |
| 2nd | The New Era, Sweet Home (Oregon Jamboree 2006) |
| H
. Best advertising headline | |
| Divisions A & B combined | |
| 1st | News-Register, McMinnville (Gormley Plumbing and Heating) |
| 2nd | The World, Coos Bay (Coastal Paper and Supply) |
| HM | Mail Tribune, Medford (Cycle Sport) |
| Division C | |
| 1st | The Madras Pioneer (Jefferson County Fire District) |
| 2nd | Blue Mountain Eagle, John Day (Body Fitness & Dance / Got Tension?) |
| I
. Best merchandising section | |
| Division A | |
| 1st | Mail Tribune, Medford (Homelife) |
| 2nd | The Bulletin, Bend (Our Town - Summerfest) |
| Division B | |
| 1st | News-Register, McMinnville (Holiday Gift Guide) |
| 2nd | The Times, Tigard-Tualatin (Night on the Town) |
| Division C | |
| 1st | Keizertimes (Iris Festival Guide 2006) |
| 2nd | Keizertimes (Holiday Event and Gift Guide) |
| J
. Best institutional section | |
| Division A | |
| 1st | Mail Tribune, Medford (Distinctly Northwest) |
| 2nd | The Bulletin, Bend (U Magazine - Fall) |
| Division B | |
| 1st | Beaverton Valley Times (Portrait) |
| 2nd | Hood River News (Panorama 2006 HRN) |
| HM | Hillsboro Argus (Spring Sports Guide) |
| Divisions C & D combined | |
| 1st | Burns Times-Herald (Agriculture Section) |
| 2nd | The Dalles Chronicle (Pathways to Health) |
| K
. Best multi-sponsor ROP ads | |
| Divisions A & B combined | |
| 1st | The World, Coos Bay (Parenting Sig Page) |
| 2nd | News-Times, Forest Grove (Trick or Treat the Merchants) |
| HM | News-Register, McMinnville (McMinnville Athletic Club) |
| Division C | |
| 1st | Baker City Herald (Dream Home page) |
| 2nd | Burns Times-Herald (Baby Page) |
| HM | Canby Herald (The Pizza Page ) |
| L
. Best single house ad | |
| Division B | |
| 1st | Hood River News (Hood River News) |
| 2nd | News-Register, McMinnville (New-Register/Main) |
| Division C | |
| 1st | Central Oregonian, Prineville (Destination Prineville) |
| 2nd | Molalla Pioneer (Circulation House Ad) |
| HM | Keizertimes (Hut, Hut) |
| N
. Best use of alternative media | |
| Divisions A & B combined | |
| 1st | Mail Tribune, Medford (Distinctly Northwest) |
| 2nd (tie) | Curry Coastal Pilot, Brookings (Brookings Harbor Chamber Directory) |
| 2nd (tie) | News-Register, McMinnville (News-Register.com/Bridal Planner Page) |
| Division C | |
| 1st | Molalla Pioneer (Molalla Chamber Directory) |
| 2nd | The Madras Pioneer (Sageland) |
| HM | The Madras Pioneer (Chamber Directory) |
| 1
. Classified: Best private party promotion | |
| Divisions B & C combined | |
| 1st | Curry Coastal Pilot, Brookings (Make Someone Happy/Valentines/Class) |
| 2nd | Molalla Pioneer (Crazy Classifieds) |
| 2
. Classified: Best promotion of the classified section | |
| Divisions A & B combined | |
| 1st | The Bulletin, Bend (Cartoon Guy) |
| 2nd | Curry Coastal Pilot, Brookings (Curry Coastal Pilot) |
| HM | Curry Coastal Pilot, Brookings (Curry Coastal Pilot) |
| 3
. Classified: Best private party ad | |
| Divisions B, C & D combined | |
| 1st | The Creswell Chronicle (Tooth fairy wanted) |
| 2nd | Baker City Herald ('Four on the floor' puppy) |
| HM | Hillsboro Argus (Doherty Ford) |