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awards listed by category

1998 Best Ad Ideas Contest Winners
Listed by Newspaper

Albany Democrat-Herald
Best Black and White Ad -- 1st (Country Barn & Garden)
Best Series -- 2nd (Fisher Funeral Home Inc.)
Best Copy Writing -- 2nd (Fisher Funeral Home, Inc.)

Ashland Daily Tidings
Best Series -- 1st (Butler Ford, Acura, Hyundai)
Best Section Cover -- 1st (Shakespeare 1997)
Best Private Party Promotion -- 1st (Nifty Thrifties)

Bandon, Western World
Best Copy Writing -- 2nd (Western World)

Beaverton Valley Times
Best Use of One Color and Black -- 1st (Mellon Mortgage Company)
Best Multi Color Merchandising Ad -- 1st (Wood You Believe)
Most Effective Use of Small Space -- HM (Westside U-Brew)

Bend, The Bulletin
Best Merchandising Section -- 1st (Landsystems Nursery)
Best Use of One Color and Black -- 2nd (Yates Electronics)
Best Institutional/Image Ad -- 2nd (Haines Distributing Co.)
Best Black and White Ad -- 2nd (Workensport)
Best Section Cover -- 2nd (Landsystems Nursery)
Best Institutional Section -- 2nd (Out My Backdoor)
Best Section Cover -- HM (Creature Features)

Brookings, Curry Coastal Pilot
Best Institutional Section -- HM (Be Prepared)
Best Multi-Sponsor ROP Ads -- HM (Garage Sale Saturday)
Best Multi-Sponsor ROP Ads -- HM (Gift Wrap)
Best Advertising Headline Writing -- HM (Har-Brook Jewelers)

Burns Times-Herald
Best Multi-Sponsor ROP Ads -- 1st (Good Luck at State)
Best Copy Writing -- 1st (Multi-Sponsor)
Most Effective Use of Small Space -- 2nd (Video Village)
Best Single House Ad -- HM (Advertise to Get Results)

Coos Bay, The World
Best Multi-Sponsor ROP Ads -- 2nd (The World Pet Gazette)

Dallas, The Polk County Itemizer Observer
Best Series -- 2nd (Valley Community Hospital)
Best Merchandising Section -- 2nd (1998 Dining Adventures)
Best Single House Ad -- 2nd (Winking in the Dark)
Best Advertising Headline Writing -- 2nd (House/Bosses' Day)
Best Institutional/Image Ad -- HM (Praegitzer Industries, Inc.)
Best Section Cover -- HM (Home & Garden)
Best House Ad Series -- HM (Subscription Ads)

Eugene, The Register-Guard
Best Use of One Color and Black -- 1st (Richard Smith, DMD)
Best Institutional/Image Ad -- 1st (Chambers Construction)
Best Multi Color Merchandising Ad -- 1st (Reed & Cross)
Best Section Cover -- 1st (Brides, Grooms & Honeymoons)
Best Institutional Section -- 1st (A Building for the Future)
Best Multi-Sponsor ROP Ads -- 1st (Autumn Outings)
Best Single House Ad -- 1st (Our Big Saturday Package)
Best House Ad Series -- 1st (Internet)
Best Promotion of the Classified Section -- 2nd (Internet)
Best Series -- HM (Dr. Barry C. Beget)
Best Multi-Sponsor ROP Ads -- HM (Reed & Cross)
Best Promotion of New Media -- HM (Internet)

Florence, The Siuslaw News
Best Black and White Ad -- 1st (Coastal Fitness)
Best Private Party Ad -- 1st (Classified/Found)
Best Advertising Headline Writing -- HM (The Suislaw News)

Forest Grove, News-Times
Most Effective Use of Small Space -- 1st (The Book Place)
Best Use of One Color and Black -- 2nd (Cornelius Public Safety)
Best House Ad Series -- 2nd (Brag Book)

Grants Pass Daily Courier
Best Copy Writing -- 1st (Grants Pass Daily Courier)
Best Institutional/Image Ad -- HM (Best Used Cars)

Gresham, The Outlook
Most Effective Use of Small Space -- 1st (Martin Stone)
Most Effective Use of Small Space -- 2nd (Overby Design)

Hood River News
Best Institutional/Image Ad -- 1st (Les Schwab Tires)
Best Institutional Section -- 1st (Panorama)
Best Advertising Headline Writing -- 1st (Holstein's Coffee Co.)
Best Black and White Ad -- 2nd (Yes on Parks)
Best Institutional Section -- 2nd (Discover the Gorge)
Best Copy Writing -- HM (Columbia River Bank)

John Day, The Blue Mountain Eagle
Best Single House Ad -- 1st (Excuse My Reach)
Best Multi-Sponsor ROP Ads -- 2nd (Making the Grade)

Keizertimes
Best Black and White Ad -- HM (Hydrosports Dive and Travel)

Lake Oswego Review
Best Merchandising Section -- 1st (Crawfish Festival)
Best Multi Color Merchandising Ad -- 2nd (Spieker Properties)
Best Section Cover -- 2nd (Perspective)
Best Use of One Color and Black -- HM (Booktique)
Best Institutional Section -- HM (Perspective)
Best Institutional/Image Ad --HM (Coldwell Banker/Barbara Sue Seal)

Portland, The Oregonian
Best Series -- 1st (Downtown Portland)
Best Single House Ad -- 1st (Homes & Gardens)
Best Advertising Headline Writing -- 1st (Golden Bear Golf Center)
Best Promotion of the Classified Section -- 1st (Oregonian Classified)
Best Multi Color Merchandising Ad -- 2nd (Carl Greve)
Best Merchandising Section -- 2nd (G.I. Joe's Auto Care)
Best House Ad Series -- 2nd (Homes & Gardens)
Best Advertising Headline Writing -- 2nd (Oregon City Antique Mall)
Best Multi Color Merchandising Ad -- HM (Lloyd Center)
Best Single House Ad -- HM (Homes & Gardens)

Rogue River Press
Best Overall Advertising -- 1st

The Dalles Daily Chronicle
Best Institutional/Image Ad -- 2nd (Columbia Gorge Affordable Homes)

Tillamook, Headlight-Herald
Best House Ad Series -- 1st (Testimonials)
Best Black and White Ad -- HM (Tillamook Motor Company)
Best Series -- HM (Bell's Office Machines)