Best Use of One Color and Black/Paid Advertising
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Division A
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| 1st | The Bulletin, Bend (Midstate Electric Cooperative, Inc.)
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| 2nd | The Oregonian, Portland (Montinore Vineyards)
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| HM | No Honorable Mention awarded
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Division B
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| 1st | The Daily Astorian (Gannaway Bros. Jewelers)
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| 2nd | Ashland Daily Tidings (Lithia Realty)
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| HM | The Observer, La Grande (Furniture West)
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Division C
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| 1st | News-Register, McMinnville (Domino's Pizza)
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| 2nd | Canby Herald (Nagl Floor Covering)
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| HM | The Polk County Itemizer Observer, Dallas (Brandt's Sanitary)
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| HM | News-Register, McMinnville (Gold's Gym)
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Division D
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| 1st | Sandy Profile (Halloween Safety)
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| 2nd | Burns Times-Herald (Harney County Fair)
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| HM | Appeal Tribune, Silverton (Silverton Realty)
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Best Institutional/Image Ad/Paid Advertising
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Division A
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| 1st | The Bulletin, Bend (Pozzi Distributors)
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| 2nd | The Bulletin, Bend (Ochoco Lumber Co.)
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| HM | The Oregonian, Portland (Hawthorne Merchants)
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Division B
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| 1st | Ashland Daily Tidings (Southern Oregon University)
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| 2nd | The Observer, La Grande (U.S. Army Umatilla Chemical Depot)
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| HM | The Observer, La Grande (David Nelson)
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Division C
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| 1st | Hood River News (Les Schwab)
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| 2nd | News-Register, McMinnville (Firestone Farms)
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| HM | Lake Oswego Review (City of Lake Oswego)
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Division D
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| 1st | The Graphic, Newberg (Avamere)
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| 2nd | News-Times, Forest Grove (McMenamins Grand Lodge)
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| HM | The Hermiston Herald (Umatilla Electric Cooperative)
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Best Multi-Color Merchandising Ad/Paid Advertising
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Division A
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| 1st | The Oregonian, Portland (Washington Square)
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| 2nd | The Bulletin, Bend (Jack Holt Truck & Auto Company)
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| HM | The Register-Guard, Eugene (Reed & Cross)
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Division B
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| 1st | Ashland Daily Tidings (Gold & Gems Fine Jewelry)
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| 2nd | Herald and News, Klamath Falls (Nyback's Flowers and Gifts)
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| HM | Grants Pass Daily Courier (Exclusive Eyewear)
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Division C
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| 1st | Curry Coastal Pilot, Brookings (Coast Auto Center)
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| 2nd | News-Register, McMinnville (Domino's Pizza)
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| HM | The Siuslaw News, Florence (Coldwell Banker Coast Real Estate)
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Division D
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| 1st | The Graphic, Newberg (Newberg Frame & Gallery)
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| 2nd | The Hermiston Herald (Tom Denchel's Hermiston Ford Country)
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| HM | Appeal Tribune, Silverton (Silver Creek Gallery)
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Best Black and White Ad/Paid Advertising
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Division A
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| 1st | The Register-Guard, Eugene (Eugene Euro Imports)
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| 2nd | Statesman Journal, Salem (Market Street Mazda, Isuzu, Daewoo)
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| HM | No Honorable Mention awarded
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Division B
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| 1st | Herald and News, Klamath Falls (Kellstrom Bros.)
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| 2nd | The Daily Astorian (Lamping Photography)
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| HM | Corvallis Gazette-Times (Jordan D. Gray)
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Division C
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| 1st | Beaverton Valley Times (The Japanese Garden)
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| 2nd | Beaverton Valley Times (Northwest Choral)
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| HM | Hood River News (Diamond Fruit Grower's, Inc.)
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Division D
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| 1st | The Hermiston Herald(Century 21 Realty Specialist)
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| 2nd | News-Times, Forest Grove (Van Dyke Appliances)
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| HM | The Graphic, Newberg (Tom Gail, M.D.)
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Best Series/Paid Advertising
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Divisions A & B Combined
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| 1st | Grants Pass Daily Courier (Dutch Bros. Coffee)
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| 2nd | The Bulletin, Bend (Broken Top)
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| HM | Argus Observer, Ontario (Poole's Country Store)
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Division C
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| 1st | No 1st place awarded
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| 2nd | Canby Herald (Nagl Floor Covering)
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| HM | Canby Herald (Canby Carstar)
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Division D
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| 1st | News-Times, Forest Grove (Safeway Food & Drug)
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| 2nd | News-Times, Forest Grove (Jennings McCall)
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| HM | The Graphic, Newberg (Newberg Urgent Care)
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Most Effective Use of Small Space/Paid Advertising
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Division A
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| 1st | The Bulletin, Bend (Schlotzsky's Deli)
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| 2nd | The Bulletin, Bend (Amish House)
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| HM | No Honorable Mention awarded
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Division B
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| 1st | Ashland Daily Tidings (Granite Mortgage)
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| 2nd | Albany Democrat-Herald (Emma Downtown)
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| HM | Herald and News, Klamath Falls (Klamath Community College)
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Division C
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| 1st | News-Register, McMinnville (Dental Images)
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| 2nd | Curry Coastal Pilot, Brookings (For Pet's Sake)
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| HM | Hood River News (Oak St. Beach)
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Division D
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| 1st | The Graphic, Newberg (Woodside Park)
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| 2nd | News-Times, Forest Grove (Your Travel Place)
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| HM | Appeal Tribune, Silverton (Leather and Lace)
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Best Section Cover
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Division A
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| 1st | Statesman Journal, Salem (Super Bowl XXXIV)
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| 2nd | The Bulletin, Bend (The High Desert Museum)
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| HM | The Register-Guard, Eugene (Fashion Summer 1999)
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Division B
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| 1st | The Observer, La Grande (Hidden History)
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| 2nd | Albany Democrat-Herald (Timber Carnival)
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| HM | Ashland Daily Tidings (Shakespeare '99)
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Division C
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| 1st | Hood River News (Panorama)
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| 2nd | News-Register, McMinnville (Meet McMinnville and Yamhill County)
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| HM | Beaverton Valley Times (Go! The Taste of Beaverton)
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Division D
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| 1st | News-Times, Forest Grove (Founders' Week '99)
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| 2nd | The Hermiston Herald (Growing in Northeast Oregon)
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| HM | The Hermiston Herald (Reflections of Umatilla and Morrow Counties)
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Best Merchandising Section
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Division A
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| 1st | The Bulletin, Bend (Murray & Holt)
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| 2nd | The Register-Guard, Eugene (Lane County Fair)
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| HM | The Oregonian, Portland (Albertson's Food & Drug)
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Division B
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| 1st | Ashland Daily Tidings (Holiday Gift Tabs)
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| 2nd | The World, Coos Bay (Early Gift Guide & Wish List)
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| HM | The Observer, La Grande (Multi Sponsors)
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Divisions C & D Combined
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| 1st | The Siuslaw News, Florence (Gingerbread Christmas Wrap)
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| 2nd | The Polk County Itemizer Observer, Dallas (Dining Guide 2000)
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| HM | The News Guard, Lincoln City (1999-2000 Business & Services Directory)
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Best Institutional Section
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Division A
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| 1st | The Bulletin, Bend (The High Desert Museum)
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| 2nd | The Oregonian, Portland (Stroganoff Exhibit)
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| HM | The Bulletin, Bend (The Commemorative Issue)
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Division B
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| 1st | Herald and News, Klamath Falls (The 1900s)
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| 2nd | The Daily Astorian (Tide of Destiny)
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| HM | The Observer, La Grande (Hidden History)
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Division C
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| 1st | Hood River News (Panorama)
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| 2nd | Beaverton Valley Times (Portrait)
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| HM | The Outlook, Gresham (Pet Care '99)
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Division D
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| 1st | Burns Times-Herald (A Veterans Day Tribute)
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| 2nd | The Hermiston Herald (Reflections of Umatilla and Morrow Counties)
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| HM | Tri-County News, Junction City (Scandinavian Festival)
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Best Multi-Sponsor ROP Ads/Paid Advertising
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Divisions A& B Combined
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| 1st | Grants Pass Daily Courier (Grants Pass Daily Courier)
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| 2nd | The Register-Guard, Eugene (Best Golf Courses and Resorts)
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| HM | The World, Coos Bay (10th Annual Charleston Seafood Festival)
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Division C
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| 1st | Canby Herald (Canby Merchants)
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| 2nd | Hood River News (Multi Sponsors - Go Eagles)
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| HM | The Outlook, Gresham (Valentine's Greetings)
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Division D
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| 1st | The Blue Mountain Eagle, John Day (Grant County Fair)
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| 2nd | News-Times, Forest Grove (Graduation 1999 - Academic Excellence)
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| HM | The Blue Mountain Eagle, John Day (Grant County's Millennium Baby)
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Best Single House Ad
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Division A
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| 1st | Statesman Journal, Salem (Local News online)
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| 2nd | The Bulletin, Bend (The Bulletin - Delivering Central Oregon and the World)
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| HM | The Oregonian, Portland (Advertisers, Now You Can Reach All Kinds of Readers...)
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Division B
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| 1st | The Daily Astorian (One large pepperoni pizza)
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| 2nd | Herald and News, Klamath Falls (Herald and News Photos)
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| HM | No Honorable Mention awarded
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Division C
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| 1st | The Polk County Itemizer Observer, Dallas (Show Us the World Through Your Eyes)
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| 2nd | Hood River News (Hood River Library Foundation - Catch a Ride on the Carousel)
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| HM | Curry Coastal Pilot, Brookings (www.currypilot.com)
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Division D
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| 1st | Sandy Profile (MAC The Profile Mascot)
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| 2nd | Burns Times-Herald (Harney County - Growth)
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| HM | Burns Times-Herald (Such a Good Deal, it's Spoooky!!)
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Best House Ad Series
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Division A
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| 1st | The Oregonian, Portland (Zone Success Stories)
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| 2nd | No 2nd place awarded
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| HM | No Honorable Mention awarded
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Division B
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| 1st | Ashland Daily Tidings (We're Here for You)
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| 2nd | The Dalles Chronicle (Employee Profiles)
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| HM | Albany Democrat-Herald (www.mvonline.com)
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Division C
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| 1st | Canby Herald (News About You X 2)
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| 2nd | The Outlook, Gresham (TOMA/Top of Mind Awareness)
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| HM | The Siuslaw News, Florence (Florence Home & Garden Show)
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Division D
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| 1st | Molalla Pioneer (There's More To Do On Saturday...)
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| 2nd | News-Times, Forest Grove (Brag Book)
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| HM | Appeal Tribune, Silverton (Appeal Tribune)
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Best Copy Writing
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Divisions A&B Combined
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| 1st | Albany Democrat-Herald (Albany Democrat-Herald - Some say the glass is half empty...)
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| 2nd | Argus Observer, Ontario (Gates Jewelry - The True Story of One Older Fellow...)
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| HM | Herald and News, Klamath Falls (Carter Jones Collections - The Ripple Effect)
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Divisions C & D Combined
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| 1st | News-Register, McMinnville (Domino's Pizza - Long, long ago in a galaxy...)
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| 2nd | The Polk County Itemizer Observer, Dallas (Davison Auto Parts - 38 Pot Holes...)
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| HM | The Polk County Itemizer Observer, Dallas (The Shaggy Dog - Can Your Dog Do This? Would You Like Him To?
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Best Advertising Headline Writing
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Division A
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| 1st | The Oregonian, Portland (Carve Out Some of Your Debt This Fall)
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| 2nd | The Oregonian, Portland (We Never Expected So Many People to Get a Kick Out of Our Ad)
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| HM | No Honorable Mention awarded
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Division B
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| 1st | The Daily Astorian (Gannaway Bros. Jewelers - Monogamous Studs)
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| 2nd | Ashland Daily Tidings (Litwiller-Simonsen Funeral Home - Throw Me in an Old Pine Box)
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| HM | The World, Coos Bay (Oregon Satellite - Let Us Do Your Dishes/Line-X of Oregon - Let Us Make Your Bed)
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Division C
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| 1st | Hood River News (Kargl, Elwood & Geiger Realtors - Got House?)
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| 2nd | News-Register, McMinnville (Domino's Pizza - Go Ahead. Take My Pizza)
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| HM | No Honorable Mention awarded
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Division D
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| 1st | Sandy Profile (The Flower Garden - Engage the Power of the Flower)
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| 2nd | The Blue Mountain Eagle, John Day (Grant County Health Department - Make Money)
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| HM | No Honorable Mention awarded
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Best Promotion of New Media
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All Divisions Combined
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| 1st | Ashland Daily Tidings (Web Page Promotional Series)
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| 2nd | The Oregonian, Portland (OregonLive)
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| HM | No Honorable Mention awarded
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Classified advertising
Best Private Party Promotion
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All Divisions Combined
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| 1st | Sandy Profile (Deals on Wheels)
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| 2nd | The Siuslaw News, Florence (Tired of All That Back Yard Clutter?)
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| HM | No Honorable Mention awarded
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Classified advertising
Best Promotion of the Classified Section
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All Divisions Combined
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| 1st | The Bulletin, Bend (The Bulletin Classifieds)
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| 2nd | The Siuslaw News, Florence (Up to Your Neck in Unwanted Stuff?)
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| HM | The Siuslaw News, Florence (The Siuslaw News - I Found My Classic...)
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Classified advertising
Best Private Party Ad
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All Divisions Combined
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| 1st | The Daily Astorian (Precious Pets)
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| 2nd | The Polk County Itemizer Observer, Dallas (Please Return Sight to My Owner)
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| HM | The Register-Guard, Eugene (Granny Went to Heaven...)
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