As a trade association, Oregon Newspaper Publishers Association provides a wide variety of services for publishers and staff people at member newspapers, coordinates opportunities and services for associate members, and presents industry information to the public, all through the following array of services and offerings.
A weekly email bulletin for publishers, sent to arrive every Monday, containing brief notes alerting publishers to the latest Association and other developments that may affect them.
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Oregon Publisher, a quarterly newsletter mailed to all members and others who request it, and archived on this web site.
Our ONAC advertising rate and data cards, updated twice a year for both print and web advertising, always available on this web site and mailed semi-annually to all agencies/advertisers who have advertised or plan to advertise with ONAC.
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Marketing Kits explaining ONAC's services and information on our member newspapers.
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Legal and other resource materials including Oregon Laws of Publication, Oregon's Public Notice Law, Reporter's Summary of Oregon's Public Meetings Law, Fair Housing Manual, and Advertising Rules and Regulations handbook. See our legal page and our complete list of publications.
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Lending Library, a free service to ONPA members. This is a depository of training videos, booklets, books, pamphlets, and files available for borrowing. See the large list of available materials.
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Meeting space for up to 15 in the conference room at the ONPA office in Portland.
Training and Development
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Regional Meetings for member newspaper staff offer professional development through training sessions in various areas, such as online advertising, software usage, Fair Housing laws and FOI issues.
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Publishers' Convention is ONPA's annual three-day premier event, held every summer at a hotel or resort in Oregon. Official business, annual reports, installation of a new board, and industry development sessions are conducted at this meeting.
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Advertising Convention (AdCon), a three-day sales development conference held in the fall, is designed to improve the quality of sales management and training skills at all Oregon newspapers.
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ONPA Sales Symposium is an annual one-day conference designed to train new advertising sales personnel at member newspapers, giving them basic skills in prospecting, making presentations, meeting objections, and closing the sale. It also provides basic training in ad layout and design.
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Better Newspaper Contest and Awards Presentation. Each year member newspapers prepare entries for a contest which recognizes the best work published that year. Awards are presented at the annual Publisher's Convention and in awards presentations on this web site.
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Best Ad Ideas Contest and Awards Presentation. This
annual contest accepts entries from all General and Associate member newspapers
and recognizes the best locally generated ads in Oregon. These
awards are presented at the Ad Con meeting in the fall and in
awards presentations on
this web site.
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Collegiate Day, a Spring contest and awards presentation
event, brings college journalism students together for a day
of training, networking, and vision for the future of the newspaper
industry. Entries from all college-related newspapers recognize
the best work in several categories. Click
here to see the online awards presentation.
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The Amos E. Voorhies Award is presented in memory
of Amos Voorhies, publisher and co-publisher of the Grants
Pass Courier from 1897 to 1960. The award honors outstanding
journalistic achievement in the public interest, for service
in the interest of the welfare and honor of the journalistic
profession, or for long, useful, and honorable careers in the
field of journalism.
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The Newspaper Hall of Fame Award is presented only
on special occasions to provide appropriate recognition of Oregon
newspaper people who have made (1) an outstanding contribution
to Oregon newspaper journalism or (2) an extraordinary contribution
to their community and region or state through newspaper journalism.
Services and Programs
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Legislative representation. ONPA employs a lobbyist
to monitor all state and federal legislation that might affect
newspapers. In the event that newspapers propose a bill, or
if we might be affected by a bill, our lobbyist presents testimony,
informs publishers of the action being proposed, and encourages
publishers and editors to respond appropriately.
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Legal Hotline, probably the most appreciated service
offered by ONPA, allows reporters and editors to call a telephone
number and speak to an attorney without charge about an imminent
problem relating to open meetings and records laws and about
libel questions.
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Advertising sales
and placement. ONPA's corporate subsidiary, Oregon Newspaper
Advertising Company (ONAC), makes presentations to regional
and national advertising agencies on behalf of member newspapers
and processes multiple-market advertising orders as a one-order,
one-bill, one-check service for advertisers.
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ONAC has low printing prices contracted with a local printer that sales staff at the member newspapers can offer to their clients at our contracted price.
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Oregon Friendship Network was formed by a group of
Oregon newspapers to permit single adults to meet each other
through newspaper personal ads and limited-access telephone
connections.
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Oregon Classified Advertising Network (OCAN). This
network allows an advertiser to place a classified line ad in nearly every Oregon daily and weekly newspaper at one low rate.
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Political advertising sales. Politicians have special
needs just before elections to get their names and platforms
before the public. ONPA offers personalized service to help
these infrequent advertisers best utilize the newspaper medium.
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Job placement service,
an online list of announcements for employment in the newspaper
industry. Job openings submitted to the ONPA staff are posted,
free for members, under Employment
on this web site.
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Published advertising cautions. From time to time, the state consumer affairs office or some other source informs ONPA of problems with certain advertisers. ONPA will include those in our weekly e-bulletin to publishers, including a paragraph identifying these advertisers when appropriate.
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Press release
service. Any person or group may use this low-cost service to send a press release by fax, mail, or email to all ONPA member newspapers and/or all TV and radio broadcasters in Oregon by sending a copy to ONPA.
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Carrier Day and National Newspaper Week. During the
month of September, all newspapers across the country are encouraged
to observe National Newspaper Week, which ends with Carrier
Day. News stories and promotions explain the significance of
newspapers in local communities.
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Oregon Newspapers Foundation sponsors projects and
underwrites events to encourage the development of news and
editorial personnel to better present the news, and advertising
sales staff to better serve their advertisers. Several workshops
and seminars are underwritten each year, and young journalists
are given college scholarships to help them develop their skills
and complete their educations.
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